5 Types of Signs Small Business Owners should know about

5 Types of Signs Small Business Owners Need to Know About

Digital signs have many advantages. It’s estimated that digital signs increase brand awareness by nearly 50 percent. Digital signs standout in a world where consumers are bombarded with advertising messages each day. Visibility and awareness are crucial to both existing and potential customers finding and learning more about your business.  Think of all marketing as an investment and your business sign as an upfront marketing investment that pays for itself for years to come.  Here are five types of signs you should consider for your business.

Lighted Signs for External Use

Outdoor digital signs showcase your business and allow you to stand out at night.  If you’re in a high-traffic location, these signs help your customers pinpoint your location and find you easily and conveniently.

Window Signs

Window Signs can help bring customers into your store by focusing on specials or what sets you apart. The options are unlimited and can be changed easily, without having to hire extra personnel or get permits. Window signs are affordable and make use of unused space to get the most out of your property.


If you need to increase your street visibility, a window awning is a great way to promote your business. Awnings shade customers and provide shelter from the rain. Customize your awning to let customers know who and where you are.

Neon Signs

Neon signs are customized to fit your brand’s message and are available in various colors and fonts. Many businesses use neon signs outside and inside as a way to draw attention to specials, light their exterior signs and to drive traffic. Neon lights use less energy and are highly visible. Well-built neon signs can last for years.

Vinyl Signs

Vinyl signs are beneficial to businesses because they usually cost less than other materials.  The design is not limited by size or color and can be used both indoors and outdoors. They are water-resistant, durable and UV-resistant. When you store the sign properly, it can be used multiple times.
Business signs can make your business more appealing to potential customers by providing information about your products and services. Mello Signs has over 100 years of combined experience in the signage industry. We help guide you on which sign(s) will suit your business, sign maintenance and repair to keep them looking professional and new.  Call Today for your estimate and receive 10% off.

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